Hair straightening treatment

Treatments and products to guarantee a smooth and silky effect without compromising hair health. Gentle formulas offer long-lasting professional results.

Our ranges of professional products for your salon.

All the lines
Line Incolor AURA
Line Incolor
Line Intech
Line Rebuild
Line Blonde

News from the beauty world

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Fashion trends Parachute Couture AURA: The new color trend by Insight Professional for 2025.
Insight World Hair Awards 2025: three great successes for Insight Professional!
Insight World We will be at Cosmoprof 2025: come and discover what’s new for your Hair Salon!
Academy People, beyond the labels.
Lifestyle Once I was collection: An eco-slow-fashion Christmas